wienermobile: instagram
Writing the Wienermobile’s Instagram was for the love of hot dogs - and for the love of hot dog puns. The Hotdoggers gave us the photos, and I gave them the captions.














hot dog sandwich activation: twitter
“Is a hot dog a sandwich?” is a topic that has been long debated. On the eve of National Sandwich Day, we decided it was time for Oscar Mayer to pick a side, and opened up a hotline for anyone who disagreed.
We know what's true... But we're gonna give you 24 hours to change our mind. Call to tell us why you think a hot dog IS NOT a sandwich. #ChangeOscarsMind pic.twitter.com/mhUoHBmnre
— Oscar Mayer (@oscarmayer) November 1, 2018
After a lot of internal debate, this argument is indeed bologna. Good try though. 💛#ChangeOscarsMind pic.twitter.com/iPvcyFPYbV
— Oscar Mayer (@oscarmayer) November 2, 2018
You've got our number, but our mind probably won't budge. pic.twitter.com/WycFTnJk4I
— Oscar Mayer (@oscarmayer) November 2, 2018
oscar mayer: pinterest
With no presence from Oscar Mayer on Pinterest, we created pins for four Oscar Mayer brands that were written and designed specifically for the recipe saving consumer. A lot of copy, a lot of photography, and a lot of bacon glamour shots.
https://www.pinterest.com/oscarmayerdelifresh/
https://www.pinterest.com/oscarmayerhotdogs/








oscar mayer and wienermobile: Twitter
Wrote for both the Oscar Mayer and Wienermobile accounts.








art director: Max Franklin